LOL
A marker of laughter, amusement, friendliness, or softened tone.
OPEN FIELD NOTES
Circulated through early online chat and bulletin-board culture by the late 1980s; stories about a single inventor are difficult to verify.
Usually expanded as “laughing out loud” and used as a direct reaction to a joke.
Often means anything from “that is funny” to “I am making this sentence less severe.”
“I sent the file to the wrong group chat lol.”
FOLLOW COUNTS / HASHTAGS / PUBLIC PERFORMANCE
Social Media Changed the Language
Twitter, Tumblr, Reddit, Instagram, and YouTube compressed many communities into public feeds. A phrase could move from an in-group joke to a headline in days.
DM
A direct message sent privately through a social platform.
OPEN FIELD NOTES +
Platform interfaces normalized “direct message” as the private counterpart to public posts.
A noun naming a specific inbox feature.
Also a verb: to contact someone privately, sometimes across almost any app.
FOMO
Fear of missing out on an experience, event, or social connection.
OPEN FIELD NOTES +
The phrase predates its acronym, which gained visibility in the 2000s and fit social media’s constant stream of other people’s activities.
Described anxiety about choosing one social event over another.
Covers product drops, news cycles, trends, trips, investments, and nearly any visible opportunity.
VIRAL
Spreading rapidly from person to person through sharing and recommendation.
OPEN FIELD NOTES +
The disease metaphor was applied to ideas and marketing before social media, then became central to describing online reach.
Often described email chains, videos, or campaigns that spread unusually fast.
A routine metric and aspiration, sometimes applied to even a brief burst of attention.
STAN
An intensely devoted fan; also, to enthusiastically support someone or something.
OPEN FIELD NOTES +
Drawn from Eminem’s 2000 song “Stan,” whose title character is an obsessive fan; fandoms later repurposed the name online.
Usually carried a darker warning about unhealthy obsession.
Often a cheerful declaration of fandom, though the obsessive edge remains available.
SUBTWEET
A post about someone that avoids naming or tagging them directly.
OPEN FIELD NOTES +
Twitter users coined the term from “subliminal” plus “tweet” to describe indirect public commentary.
Relied on shared context: the intended person and nearby observers were expected to recognize the target.
Used for indirect posts on any platform, even when no tweet is involved.
RATIO
A sign that a post is being publicly rejected, especially when replies vastly outnumber positive reactions.
OPEN FIELD NOTES +
Twitter users began reading engagement counts as a visible verdict; replying “ratio” turned that observation into a challenge.
Described a numerical imbalance under a bad or controversial tweet.
A verb, taunt, or general label for being outperformed in public engagement.
CANCEL
To withdraw support from a public figure or organization after perceived wrongdoing.
OPEN FIELD NOTES +
The phrasing has roots in Black popular culture and Black Twitter discourse before becoming a mainstream media label.
Could be a witty, collective declaration that someone was “done” or no longer worth attention.
An overloaded political and media term covering criticism, boycotts, consequences, harassment, and ordinary disagreement.
CLAPBACK
A sharp, confident response to criticism or insult.
OPEN FIELD NOTES +
Associated with Black speech and hip-hop culture, then amplified through celebrity and social-media exchanges.
A forceful comeback within a conflict.
Any especially satisfying public reply may be framed as a clapback.
RECEIPTS
Screenshots, links, or records offered as proof of a claim.
OPEN FIELD NOTES +
The evidence metaphor grew through gossip, fandom, reality-TV discussion, and Black online discourse.
Proof presented during a dispute: messages, dates, and contradictions.
A common label for almost any documentation used to verify an online story.
THIRST TRAP
A deliberately attractive post intended to draw admiration or desire.
OPEN FIELD NOTES +
Social media combined “thirst” as desire with the idea of content designed to catch attention.
Usually described revealing selfies or carefully posed photos.
Can describe any knowingly alluring image, video, outfit, or performance.